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Source Types
Book
Title
Museum marketing and strategy : designing missions, building audiences, generating revenue and resources
Author
Kotler, Neil G.
Published
San Francisco :Jossey-Bass Publishers,c2008.
Call Number
AM5K68 2008
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museum strategy and marketing :designing missions, building audiences, generating revenue and resources /Neil Kotler and Philip Kotler.
Author
Kotler, Neil G.,1941-.
Published
San Francisco, Calif. :Jossey-Bass Publishers,c1998.
Call Number
AM5 K68 1998
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museums and their visitors / Eilean Hooper-Greenhill.
Author
Hooper-Greenhill, Eilean.
Published
London : Routledge, 1994.
Call Number
AM7 H67 1994
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Public institutions for personal learning : establishing a research agenda
Author
Falk, John H.
Published
Washington, D.C. :American Association of Museums,1995.
Call Number
AM7P976 1995
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Thriving in the knowledge age : new business models for museums and other cultural institutions
Author
Falk, John H.(John Howard),1948-.
Published
Lanham, MD :Altamira Press,2006.
Call Number
AM121F35 2006
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Transforming museums in the 21st century
Author
Black, Graham.
Published
Milton Park, Abingdon, Oxon ;New York, NY :Routledge,2012.
Call Number
AM7B57 2012
Location
MAIN มิวเซียมสยาม
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Subject
Museum attendance
Museum attendance
Author
Kotler, Philip (2)
Black, Graham (1)
Dierking, Lynn D. (1)
Falk, John H. (1)
Falk, John H.(John Howard),1948- (1)
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Subject
Museum attendance (6)
Museum finance (3)
Museums -- Marketing (3)
Museum visitors (2)
Museums -- Planning (2)
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2008 (1)
2006 (1)
1998 (1)
1995 (1)
1994 (1)
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Source Types
Book (6)
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MAIN มิวเซียมสยาม (6)