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Source Types
Book
Title
Museum marketing competing in the Global marketplace / Rentschler,Ruth and Hede,Anne-Marie.
Author
Rentschler,Ruth and Hede,Anne-Marie.
Published
Oxford: Elsevier , 2007.
Call Number
AM121R 2007
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museum marketing and strategy : designing missions, building audiences, generating revenue and resources
Author
Kotler, Neil G.
Published
San Francisco :Jossey-Bass Publishers,c2008.
Call Number
AM5K68 2008
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museum strategy and marketing :designing missions, building audiences, generating revenue and resources /Neil Kotler and Philip Kotler.
Author
Kotler, Neil G.,1941-.
Published
San Francisco, Calif. :Jossey-Bass Publishers,c1998.
Call Number
AM5 K68 1998
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museum management and marketing /edited by Richard Sandell and Robert R. Janes.
Author
Sandell, Richard,1967-.
Published
London ;New York :Routledge,2007.
Call Number
AM121 M877 2007
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
The engaging museum :developing museums for visitor involvement /Graham Black.
Author
Black, Graham.
Published
London ;New York :Routledge,2005.
Source Types
Book
Title
Fundraising and strategic planning : innovative approaches for museums
Author
Decker , Juilee , editor.
Call Number
AM122 F87 2015
Source Types
Book
Title
Thriving in the knowledge age : new business models for museums and other cultural institutions
Author
Falk, John H.(John Howard),1948-.
Published
Lanham, MD :Altamira Press,2006.
Call Number
AM121F35 2006
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Museum branding :how to create and maintain image, loyalty, and support /Margot A. Wallace.
Author
Wallace, Margot A,1941-.
Published
Lanham, MD :AltaMira Press,c2006.
Call Number
AM11 W35 2006
Location
MAIN มิวเซียมสยาม
Source Types
Book
Title
Rethinking learning : museums and young people : a collection of essays.
Published
Edinburgh :MuseumsEtc,2009.
Call Number
AM7R467 2009
Location
MAIN มิวเซียมสยาม
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Subject
Museum marketing
Author
Kotler, Philip (2)
Black, Graham (1)
Decker , Juilee , editor (1)
Falk, John H.(John Howard),1948- (1)
Janes, Robert R (1)
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Subject
Museums -- Marketing (5)
Museum finance (4)
Museum attendance (3)
Museums -- Management (3)
Museums -- Planning (2)
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Publish year
2008 (1)
2007 (2)
2006 (2)
2005 (1)
1998 (1)
No date (2)
Source Types
Book (9)
Location
MAIN มิวเซียมสยาม (7)