Title Branded nation : the marketing of Megachurch, College, Inc., and Museumworld / James B. Twitchell.
Author Twitchell, James B., 1943-
Published New York : Simon & Schuster, 2005
Detail 327 p. : ill. ; 22 cm
Publisher description http://www.loc.gov/catdir/description/simon051/2004052147.html
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